blackboard

Where To Find Your Most Valuable Traffic

Joe Chura

June 14, 2021

When you see a lead show up in your CRM marked as “Website Lead”, there’s a lot more to the story of how it got there in the first place. Joe Chura is back at the blackboard (and joined by a special surprise guest!) to explain why it’s so important to understand your referral traffic when making decisions with your marketing budget.

GROW YOUR AUDIENCE

The data doesn’t lie. Cars.com has the most valuable car shopping audience on the planet and the platform to maximize your profitability. Check out all the ways you can grow your customer base by getting in front of those ready-to-buy shoppers and funneling them to your website and store.

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Joe Chura

Joe began his career on the Ford assembly line at age 20, reading his college textbooks seconds at a time in between building cars. Over the next decade Joe gained experience at many different levels in the automotive industry, including running Ford’s regional sales team and a stint as General Manager of two dealerships, where he increased internet sales by 300%. Combining his passion for computer programming and innovation, Joe co-founded Launch Digital Marketing (LDM) and Dealer Inspire (DI) to bring new retail technology and better online experiences to both car dealers and shoppers.