FUEL YOUR FORD
DIGITAL ADVERTISING

Our team has become a FordDirect® AdVantage Partner to maximize your ROI through our connected strategy and unprecedented FUEL™ digital advertising technology.

THE SEARCH IS IN OUR DNA

Founded by a few dealers with a passion for search marketing in 2011, we set out to maximize dealer ROI with high-ranking SEO content and efficient, high-converting paid search campaigns. Then, things escalated. We began building our own technology to push the limits of what was possible for targeting and converting ready-to-buy shoppers.

MOVE EVERY VEHICLE
WITH DYNAMIC ADVERTISING

Our FUEL™ technology dynamically targets search, display, and social advertising to the shoppers most likely to buy soon, and then optimizes the ads in real-time with your inventory feed to showcase the vehicles, details, and images that will convert them into customers.

*Data comparing 30-day window with DI vs. last 30 days with previous provider

GAIN AN UNFAIR ADVANTAGE

EXCLUSIVE AUDIENCE DATA

Dealer Inspire has exclusive targeting access to the 25 million monthly shoppers who visit Cars.com. Now combined with in-market data direct from Ford, we can power your advertising with the unfair advantage of maximizing spend on active shoppers we know are interested in a Ford right now.

CONNECT YOUR CAMPAIGNS

managed services

Incentives change every month and the world seems to change every day, so we developed an in-house agency to move fast and constantly keep your marketing channels in-sync with your current offers, creative, and “why buy” messages. From scratch to screen we do it all for you to create seamless customer journeys that convert.

MOVE EVERY SHOPPER
WITH IN-MARKET VIDEO

FUEL: In-Market Video™ taps into the power of Cars.com’s market-exclusive audience data and channels it directly into targeted, cross-channel video advertising — maximizing every dollar only on active car shoppers with brand messaging and monthly promotions that drive decisions.

THE ULTIMATE TEAM

When you partner with us, you get dedicated Dig Ad Specialists and Performance Managers to bring you ongoing insight, execution, and transparent reporting. FUEL™ empowers our humans to do what they do best — drive results for your dealership’s specific goals with expert analysis, attention, and partnership on your account.

READY TO FUEL™ YOUR ADVERTISING?

Our team is fired up for the opportunity to maximize your ROI and
future-proof your dealership with more efficient advertising. Drop your info below and we’ll jump on a strategy call for your budget and goals!

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