To Our Valued Dealer Partners:
I am excited to share some awesome news about Dealer Inspire and Launch Digital Marketing today. We have entered into a definitive agreement to merge into Cars.com, the country’s most respected, two-sided digital automotive marketplace.
In just five years, Dealer Inspire (DI) has disrupted the status quo in automotive retail with four SAAS products that future-proof dealerships for changing consumer behaviors. We have been focused on building technology that reduces human capital expenses and makes the car buying process faster and easier. During that time, Dealer Inspire has engineered an award-winning website platform, messaging platform with A.I. (Conversations℠), real-time online car buying platform (Online Shopper℠), and dynamic inventory advertising platform (FUEL℠).
In the last seven years Launch Digital Marketing (LDM) has provided best in class SEM, SEO, email, creative, social, video and branding services to dealerships. We have been fortunate to have been ranked #5 in Chicago Crain’s Fast 50, become a Google, Bing, and Oracle Premier Partner, won several W3 awards for website design and development, in addition to earning near 1000 Google Certifications.
Our team has come so far in a short amount of time. Now, we are ready to start a new chapter with our Chicago based neighbor, Cars.com. This partnership brings together incredible thought leadership and unbeatable synergies that will allow us to take our work to the next level. Cars.com will provide immediate capital investment, access to over 20 years of robust data, nearly 20,000 dealer relationships, hundreds of in market advocates, and a breadth of institutional knowledge. Launch Digital Marketing will remain as a brand but not a separate company. Dealer Inspire will remain a separate entity under Cars.com and I will remain as CEO. Our team will grow to include Darren Haygood, who will report to me as Chief Revenue Officer and Greg McGivney as Chief Operations Officer. I am beyond thrilled to have these gentleman onboard to help take us to the next level!
Dealer Inspire, Launch Digital Marketing and Cars.com have many things in common that we think will be of great benefit to dealers like you. Both companies have been industry disruptors and continuous innovators. Together, we will be squarely focused on giving you, our dealers, a heightened ability to sell and service more cars.
Thank you very much for your continued support. We would NOT be where we are without your faith in us. I am humbled, grateful, and motivated more than ever not to let you down!
CEO, Dealer Inspire
From search to signature, our technology gives consumers faster, easier, and more personalized shopping experiences. Leveraging A.I., automation, and event-based predictive analytics, our products work on dealers’ behalfs 24/7 to future-proof their more efficient teams for new consumer behaviors and online competitors.
Sales: (866) 798-8335