Stand out! Be the bright red jacket in a sea of gray suits. A USP, or Unique Selling Proposition can and should serve as the lifeblood of your advertising and marketing efforts. What makes you bigger, badder, and better than everyone else? It’s your USP! In this short webinar, I’m going to show you some of the best USPs we’ve seen from clients and non-clients alike. I’ll then help you craft one that will suit the individual needs of your brand and area of service.
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