Fuel

Fuel Your Digital Advertising

Our dynamic advertising program maximizes the impact of your ad budget by creating customized, highly-targeted text ads and keyword lists based on real-time inventory data and conditional logic.

Real-Time Inventory Sync

Your ad campaigns instantly adapt to changes in your inventory data, ensuring that they are always optimized to sell the vehicles on your lot.

*Only with Dealer Inspire website platform. Other providers update at varying frequencies.

Vehicle Detail Ad Copy

Fuel text ads dynamically pull-in as many specific details about each vehicle as possible from its VDP, giving shoppers more info and giving you more qualified clicks.

Keyword Intent Bidding

Keyword bids are based on search intent, targeting shoppers who are most likely to buy soon (determined by model-specific queries, such as year, color, trim, etc.).

Sales Data

Fuel plots your DMS data on a map against your geotarget to help you visualize which areas around your dealership you should focus on to gain market share.

*Only with Dealer Inspire website platform. Clients with other providers must send DMS Data Export.

A/B Testing

Our copywriters and strategists test different versions of your ads and then serve the most effective one once Fuel collects sufficient data.

Dynamic Remarketing Ads

Keep your inventory on top of mind by remarketing Facebook carousel ads and engaging display banner ads to shoppers who have viewed specific inventory on your site.

From Search to Signature